The sales department is the lifeblood of any business. Without it businesses can only function for so long.
Most sales departments are VERY focussed on selling – makes sense really. However they generally aren’t focussed on how to improve or become more effective AND efficient.
We can help with that – even if you have a very well run sales department!
Whether you are an exciting start-up or a more established business, we would work with you to make your sales department the envy of all other departments!
To help you, we have broken down what we offer into 3 key areas.
1. Overall Business.
- Growing revenue while reducing the costs of sales
- Setting up and integrating new sales channels, including social media
- Invigorating third party channel partners
- Analysing your available market
- Pinpointing business priorities
- Integration of marketing and sales objectives
- Core pricing strategies/go to market pricing strategies
2) Sales Operation
- Adapting sales processes to market changes
- Providing a deeper understanding of customers’ buying processes
- Measuring the effectiveness of sales performance – individual and team
- Analysing the efficiency of sales processes
- Optimizing how key accounts are managed and serviced
- Transitioning the sales force to solution-based or value-based selling
- Updating and improving existing sales tools
- Using other customer facing ‘non-sales’ staff to cross and upsell effectively.
- Challenging the role of ‘management’ in the sales operation
3) Personal
- Understanding your customer relationships & how to recognise where and how to improve
- Internal self-awareness
- Understanding how to achieve and maintain the right mindset
SME Business Development Programme
As an SME your main focus is to drive business and increase revenue utilising your unique expertise.
Most SME’s work in this way but they could be working much, much more efficiently and effectively.
This programme is designed to enhance your professionalism, increase your focus, develop bespoke practices to make your company more efficient and work with you to make the whole company more effective.
Whether you are a company of one or twenty, this programme is for you.
It includes
- Initial on-site consultation to understand how your business works currently
- Understanding & creating your ‘Why?’
- Developing your value proposition
- Analysis of marketing activity and how it relates to sales
- Analysis of current sales process and identification of areas for improvement.
- Creation of standardised correspondence
To discuss any of these options please call or click here to email us your enquiry.